Any decent business person (online or not) keeps track of their conversion rate. Most eCommerce stores average between 1% to 2% conversion rates. So for every 100 customer who visit their site, they have 1 or 2 people purchase a product. If I told any eCommerce store owner I could help them get to a 5% conversion rate, they would be jumping through the roof!!!
What makes the Amazon FBA business model so attractive is the number I am about to say right now: FIFTEEN... The number 15 is the conversion rate percentage we set as a goal for all of our members. If you have chosen the correct niche, found a trustworthy supplier and created a solid product listing then we aim for our members to be converting at at LEAST 10%.
Again I know this number may be blowing away many of our readers right now, but we truly believe that any FBA Empire member converting under 10% has made a misstep somewhere along the line. The average conversion rate for my personal products selling on Amazon is between 13 to 25% every single day (this rate will vary daily, but looking at it on a monthly basis gives you a better idea for how your product listing is doing overall).
I will repeat that again, on some days myself and MANY other sellers on Amazon are selling our products to 1 out of every 4 customers who visits our product listing. That is absolutely INSANE conversion numbers!!! In Module 8, we show our members exact screen shots, and even take screen shares of a product we launched to show you these exact conversion rates (from inside our seller central account) taking place every single day...